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Graduates 'must have a strong online presence'

Graduates 'must have a strong online presence'

While the employment market is tough at the present time, there are opportunities for savvy graduates, it has been claimed.

Lizzie Fane, founder of, said that traditional channels of finding work remain challenging, however, there are new technologies emerging which require specific sets of skills and offer the chance for young people to begin a prosperous career.

One such area is social media, with demand for staff who are cognisant with such developments in high demand, meaning graduates should be able to demonstrate they understand how they work and how businesses can maximise sales from them.

"There are an increasing number of internet businesses abroad looking for English-speaking graduates with social media skills; if students make an effort to have a significant online presence … they will find it much easier to get a job in whichever country they want to work," Ms Fane added.

According to research by IMRG and eDigitalResearch, 63 per cent of online businesses increased staff levels over the past year alone, with an estimated 730,000 now working in, or in support of, the e-commerce industry as revenues continue to grow.

Posted by Caroline Fox

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